Birdeye

Birdeye is an AI reputation management platform that helps local and multi-location businesses get more reviews, respond to them and turn them into marketing. Reviews are its core, but the platform has grown into a wider customer experience suite with AI agents for listings, social media, AI search visibility, messaging and front desk tasks. Its strength is running all of this consistently across dozens or hundreds of locations.

What is Birdeye used for?

Birdeye is used to manage online reputation at scale. Instead of managers logging into Google and other review sites location by location, everything lands in one place and AI agents handle the routine work.

• Requesting reviews from recent customers by text or email at the right moment
• Replying to reviews in brand voice, either automatically or after approval
• Turning top reviews into branded social and website posts
• Managing business listings and tracking visibility in Google, ChatGPT and Perplexity
• Tracking a reputation score per location and benchmarking against local competitors
• Routing negative feedback into tickets, surveys and follow-up

Who Birdeye is best for

Birdeye suits multi-location brands and franchises in healthcare, dental, automotive, real estate, property management, home services, restaurants and similar local industries, where reviews drive bookings. Marketing and operations teams overseeing many sites get the most value. A single small shop that gets a few reviews a month may find a simpler, cheaper tool or the free Google Business Profile tools enough.

Birdeye pricing

As of October 2026, Birdeye does not publish prices. Its pricing page asks for your company details and number of locations, from one to three up to more than a thousand, and returns a quote. The company describes pricing as based on what you deploy at your locations rather than seat counts, under one contract. Enterprise pricing is also available on request. Ask which agents and modules are included, since reviews, listings, social and front desk tools may be bundled differently.

Limitations to keep in mind

• No public price list, so cost comparison requires a sales conversation
• Automatic review replies need clear rules, especially in healthcare and other regulated fields
• Review request rules on some sites limit how you can ask, so campaigns must follow each platform's policies
• The breadth of modules can be more than a small business needs

Birdeye vs alternatives

Brand24 is a media and social listening tool, better suited to tracking brand mentions across the web and news than to running review requests for local stores. Sprout Social is a full social media management suite with review features, and it fits brands where social publishing is the bigger job. HubSpot Breeze works for companies that want AI inside a CRM and marketing automation platform rather than a dedicated reputation tool. Birdeye wins for multi-location businesses where reviews, listings and local visibility are central to revenue.

Tips for getting started with Birdeye

Connect your point-of-sale, scheduling or CRM system first so review requests go out automatically after each visit. Start with response approvals switched on, then allow automatic posting for positive reviews once you trust the tone. Set up the reputation score report by location and share it with local managers monthly. Use competitor benchmarks to pick the locations that need attention first.

Birdeye FAQ

Is Birdeye free?

No, Birdeye is a paid platform. Pricing is quoted based on your number of locations and the products you deploy.

What is Birdeye used for?

Birdeye is used to collect and respond to online reviews, manage listings, publish social posts and track local and AI search visibility for businesses with one or many locations.

Can Birdeye respond to reviews automatically?

Yes, Birdeye's review response agent writes replies in your brand voice and can post them automatically or hold them for approval.

What is the best alternative to Birdeye?

Sprout Social suits brands focused on social media management, while Brand24 is a better fit for monitoring mentions across the web and news.