HautechAI
VerifiedVisual generative AI for fashion brands: virtual try-on, AI models and product shots
Product preview
HautechAI
What it is
HautechAI is a visual generative AI platform for commerce, with a focus on apparel, beauty and accessories. Brands can show real garments on people with virtual try-on, create reusable digital twins of a person, generate AI models to present products, or swap the model in an existing photo. It also produces studio-style product photography and turns images into short brand or customer-style videos. Teams use it through a self-serve Studio, an API for developers, a node-based workflow tool called Liana, or an embeddable try-on widget. Pricing works on one-time credit packs that do not expire, with commercial rights on high-resolution outputs.
Key features
- Virtual try-on for real garments
- Digital twins and AI models
- Model swap on existing photos
- API, widget and node workflows
What we liked
- + Credits never expire
- + Several integration options for developers
- + Commercial rights on outputs
Worth noting
- · Pay-per-generation costs add up for large catalogs
- · Aimed more at brands than casual users
Editor's notes
More context from AI BirdView
HautechAI is built specifically for fashion and retail imagery, which shows in its toolkit. Rather than a general image generator, it offers features merchants actually need, such as putting real clothes on a model, keeping one model consistent across a catalog, and replacing models in existing photos. The company lists support from startup programs including Google for Startups, Microsoft for Startups and NVIDIA Inception.
- Virtual try-on that shows how real garments look on a person
- Digital twins for reusable, consistent models across campaigns
- Studio-free product photography and short brand or UGC-style videos
- Four ways to integrate: Studio, API, the Liana node workflow tool and a try-on widget
- Privacy-focused infrastructure with data centers in the US, Europe and Asia
HautechAI is best for apparel, beauty and accessories brands, marketplaces and agencies that need large volumes of consistent product imagery without booking repeated photoshoots. A practical tip: buy the smallest credit pack first and run a handful of your own products through try-on and model swap, since the platform shows the credit cost before each generation and you can compare results with your current photography.
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